Should My Wannabe Influencer Pal Stop Using People for Content?

The Prosecution: One Friend's Perspective

At times she films me while I’m eating. It's jarring to spot myself on her social media – it feels like a jumpscare.

A close companion of 10 years, she, calls herself the “creativity monarch”. It’s fun for a bit, but it strains our relationship.

She is an extrovert, she feels the need to record everything constantly. When we eat out, she says, “The camera eats first,” and snaps pictures with bright lighting, which induces embarrassment. It's unpleasant when strangers see her performing for the camera – I experience vicarious awkwardness. It also frustrates me because meals lose their warmth.

She's not quite an online personality yet, but she is trying to be. She creates vlogs about living in our city, a day in her life, and her styling career. Her content is good, credit where it's due, but I don’t want to be dragged into it. Sometimes she films me while I’m eating, or just accompanying her. Later, I appear on her Instagram later, and it comes like a jumpscare: I’ll have bare-faced, an awkward face or photographed while eating. It feels invasive.

She also anticipates that I will to film her at inopportune moments. Often I'm in conversation to another person, or we’ll just be spending time in the street. I feel like our friendship has transformed into me serving as her unpaid videographer. She has the means to employ someone if she wanted professional shots. Upon mentioning my discomfort about this arrangement, she brushed it off. She’s taken me to several industry functions, which were appreciated, but that doesn't compensate for all the energy I invest helping her make content.

I appreciate that she has supported me with my design career, but I resist our friendship to become just a ledger of favours. I don't believe she’s fake or dishonest, but sometimes I feel that if recording starts, we will start performing in a way that makes us look good for her vlog.

She will say, “Alright, smile for the camera!” and record me smiling with another. It feels forced. It's crucial her to recognize that our decade-long friendship still has limits. I enjoy spending time with her, but I also desire to enjoy it without being recorded, altered, or posted for an audience. I’m not a accessory for her Instagram.

The Defence: The Content Creator's View

I want my friend to see that the creations we make together can get us a foot in the door.

I love creating videos. It's more than a pastime; it’s part of who I am. Creating videos and sharing my life online allows me to show my personality and engage with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to make money from your passions. I look up to people on social platforms who execute that style of casual, DIY film-making.

Creating content is my interpretation of engaging with life: noticing the details, sharing them with an audience that appreciates the art behind it. I never intend to make Beth uneasy. Bringing her to professional gatherings was my way of offering access, providing her a opportunity to experience behind-the-scenes moments that could benefit her professional path too. That’s not blackmail, it’s just being pragmatic.

I’d still take her to such functions even if she refused to assist me, but I want her to see what the work we make together can achieve: a foot in the door. I understand not all people enjoys being on camera, but sometimes spontaneity is what makes material authentic. Appearing on video from time to time is an inherent aspect of being my companion. I'd remove anything she requested, but she has never asked yet.

I don't demand anyone to be my personal filmmaker, but friends support one another in minor capacities. My assumption was filming a short video now and then would be fun for Beth. Creativity flourishes in collaboration, and having my friend around makes endeavors energetic and enjoyable. I never force her to take part in anything, and I would never intentionally embarrass her. But filming together occasionally is part of how I document our time together.

I cherish our friendship profoundly and don’t want content creation to drive a wedge between us. I am ready to find middle ground: like requesting permission before recording, and steering clear of angles that might make her self-conscious.

This isn’t about control, it’s about sharing my world while still respecting hers. Obviously making content is not a substitute for real connection: it’s just part of how I live my life and I want her to be involved in a way that’s enjoyable for each of us.

The Jury: Public Sentiment

Should Marielle stop filming herself and Beth when they are socializing?

There’s nothing more excruciating than having a companion point a camera at you. I understand that it's her job, but I don’t make friends come to my work. Perhaps she can find like-minded creators to collaborate with. Given the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something as a career, you can’t ask your friends for assistance repeatedly, even if they have done it before. If Marielle loves creating, that doesn't imply all those around her is content. She must to honor her friend's privacy.
Ankit, 26

She may enjoy producing videos and displaying her life online, but it isn't for everyone. It was kind she has helped her friend professionally, but she must to hear what Beth wants.
Emma, 27

It sounds like you value each other, so cling to that and ensure it’s the priority in your friendship. Foster some real experiences, where genuine feelings are preserved, not online archives. Even public figures who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53

She seems to be neither present nor genuine when she’s with Beth – she's on the job. Each appears unsure as to where the line is. The solution lies not in trying to change one another, but in each establishing clear boundaries around what is comfortable to them and seeing if there is an mutually agreeable compromise.
Barbara, 71

Your Turn to Be the Judge

In an online poll: has she been over-exposing their friendship?

Tina Gray
Tina Gray

Eleanor is a seasoned crafter and journalist with over a decade of experience in DIY and textile arts.